Looking to add digital-out-of home to your offerings?

Get up to speed with capabilities, strategies and best practices with our 2020 Digital Out-of-Home Primer. The primer includes:

  • Stepping Into Digital Out-of-Home: a quick look at where the industry is today
  • How Its Bought & Measured: a review of the different ways DOOH inventory is accessed
  • Considerations: 3 things to consider for programmatic DOOH
  • Content Strategies: how to differentiate your creative strategy for DOOH
  • Environments: familiarize yourself with different DOOH venue types
  • Players: a brief overview of who is involved in the industry
  • Case Study: see how Coegi used DOOH to drive full-funnel performance lift for a major technology giant

Download the free primer below.

programmatic, social and search only